At Ambiente Frankfurt, Muse Studio unveiled an LED wall installation that redefines how products can be experienced. Created for Pirge, a brand synonymous with exceptional blade craftsmanship, this project turns the artistry of knife-making into an immersive visual journey.

Our challenge was to translate craftsmanship into emotion—to design a sensory experience where every beam of light, every frame of motion, and every reflection of metal echoed Pirge’s precision and innovation.

The installation features a series of dynamic 3D compositions, each bringing a Pirge knife to life as it cuts through a world of color and form. Vegetables and fruits explode into vibrant motion, caught in midair—an abstract celebration of culinary artistry. The knives themselves appear suspended in time, illuminated by the rhythmic dance of light and sound.

Behind this spectacle lies a deeply collaborative process. Our team worked from hand-drawn sketches and structural studies, evolving them into digital storyboards and 3D environments. Every visual element—from the geometry of the LED panels to the chromatic transitions—was carefully orchestrated to enhance the narrative of precision.

This wasn’t just an exhibition display; it was a spatial story, told through technology and design. The Pirge Knife Experience invites viewers not only to see the products but to feel their essence—their strength, their elegance, their cutting-edge innovation.

Exhibited at: Ambiente Frankfurt
Client: Pirge
Creative Direction & Production: Muse Studio
Scope: Concept Design, Motion Graphics, 3D Animation, LED System Integration

Muse Studio continues to craft experiences where design meets emotion and technology amplifies storytelling.

At Ambiente Frankfurt, Muse Studio unveiled an LED wall installation that redefines how products can be experienced. Created for Pirge, a brand synonymous with exceptional blade craftsmanship, this project turns the artistry of knife-making into an immersive visual journey.

Our challenge was to translate craftsmanship into emotion—to design a sensory experience where every beam of light, every frame of motion, and every reflection of metal echoed Pirge’s precision and innovation.

The installation features a series of dynamic 3D compositions, each bringing a Pirge knife to life as it cuts through a world of color and form. Vegetables and fruits explode into vibrant motion, caught in midair—an abstract celebration of culinary artistry. The knives themselves appear suspended in time, illuminated by the rhythmic dance of light and sound.

Behind this spectacle lies a deeply collaborative process. Our team worked from hand-drawn sketches and structural studies, evolving them into digital storyboards and 3D environments. Every visual element—from the geometry of the LED panels to the chromatic transitions—was carefully orchestrated to enhance the narrative of precision.

This wasn’t just an exhibition display; it was a spatial story, told through technology and design. The Pirge Knife Experience invites viewers not only to see the products but to feel their essence—their strength, their elegance, their cutting-edge innovation.

Exhibited at: Ambiente Frankfurt
Client: Pirge
Creative Direction & Production: Muse Studio
Scope: Concept Design, Motion Graphics, 3D Animation, LED System Integration

Muse Studio continues to craft experiences where design meets emotion and technology amplifies storytelling.

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